I started building websites in 1993 as the 1st Website Designer for the first website WYSIWYG ever created (Internet Creator). For 15-years I excelled working for major financial brands and Internet agencies and startups. 

I have been part of Google WebMasters since 2009, and a Google Partner since 2011 – when Partners was known as “Google Engage for Agencies”. 

By 2010 I’d had enough of the “corporate experience” and started a small DMA: TECH SAVVY NYC.

I wanted to independently grow other businesses using the same technical and creative skills, digital tools, and technologies that I had implemented while working for the big New York agencies and major world-wide corporations.

As an independent consultant starting in 2015, I was responsible for leading and winning the largest bike rental RFP/contract ($60M) in the United States in 2017 and securing exclusive rights to Central Park and all Manhattan Parks for 6-years, from 2017-2023. 

I also led-managed-accomplished: 

• grew annual revenue from $1.5M to $13M in 3-years
• #1 Google SERP ranking
• Remodeled two historic kiosks inside Central Park
• Managed 3 Central Park bike rental facilities/staff/ops
• Added ten more bike rental stores in Manhattan Parks
• Sponsored: Tour de Bronx, MS Ride, Epic Ride, Astoria Kids Bike Race, NYC Police Athletic Leauge, etc.

See the BIKE RENT NYC Client Case Study on BLD BTR. 

I proved that I could grow small businesses online and reinvent them in the physical. I learned to manage a and defend a successful small businesses (BIKE RENT NYC) 

While researching and  planning from New York City in 2018 I also invested into several trips to San Juan for trade shows, and in search of a Condado storefront for the business.

I moved permanently to San Juan, Puerto Rico in June of 2019, and opened my business: Jessa LLC – named after my daughter.

It took several months to secure the 1,100 sq. ft. storefront and in an amazing location in Condado, Metro San Juan.